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Katherine Dixon

inbound marketing

3 min read

What is inbound marketing and how to apply it successfully in 2021?

The way of consumption nowadays is through personal or business purchasing decisions, the customer likes to be always in control. This is where Inbound Marketing methodology comes into its own. Targeted promotion through this methodology allows...

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quality content

2 min read

How to increase your traffic and customers with quality content

If you ask an entrepreneur, manager, or owner of their own business, what are their goals? The answer is always: sell more! But they don't always...

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videos in your marketing strategy

2 min read

How to start using videos in your marketing strategy

We all know that, nowadays, social networks are part of our daily lives and, therefore, everything they entail, marketing strategies, content,...

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The ultimate guide to creating a sales process.

2 min read

The ultimate guide to creating a sales process.

To convert any prospect from a lead to a customer, learn how to create a sales process for your team to use and drive sales effectively. In this...

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Content ideas for each stage of the Customer Journey

2 min read

Content ideas for each stage of the Buyer Journey

Normally, people only show interest in acquiring a product or service when they must satisfy a need and it solves it. In other words, they only pay...

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Integration of social networks to electronic commerce

3 min read

Integration of social networks to eCommerce

The great boom that social networks has reached is incredible, but even more so the integration of social networks with electronic commerce. This has...

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Inbound Marketing Strategy on Social Media: Buyer's Journey

2 min read

Inbound marketing strategy on social networks: Buyer's Journey

Social media has become a critical medium for key contact with our prospects and potential customers, this contact is formed by actively researching...

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Create an Inbound Marketing Strategy on Social Media: 4 Step Guide

2 min read

Create an inbound marketing strategy on social media: 4 step guide

Currently, social networks are the best tool for planning and creating sales strategies, since they have a lot of potential for your business. That...

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5 ways to use CRM data for social media marketing

4 min read

5 ways to use CRM data for social media marketing

I would like to invite you to test how the integrations between a CRM and a marketing automation platform work, for this, I must first tell you what...

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