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Customer Experience Insights

Customer Experience Insights is a blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

Customer Experience  Insights
Feb 11, 2021 10:09:18 AM
Own, paid and earned advertising: choose your best tactic

When deciding on the best channel to communicate with your potential prospects, you must consider many factors that may intervene in your message, which can affect...

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Feb 11, 2021 9:44:23 AM
In times of recession never stop investing in advertising

No one knows exactly how or when it will arrive, but the truth is that the economic crisis could knock on the doors of a weakened economy like ours, with a growing...

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Feb 10, 2021 3:42:19 PM
Understanding your buyer persona: the good, the bad and the CEO

Starting your constructioof a buyer persona is not an easy task, we are not going to deceive you, but you must always be clear about certain general aspects such...

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Nov 24, 2020 12:49:57 PM
Build your B2B buyer persona properly

Understanding your B2B buyer persona always has to be the main element in your marketing strategy, and knowing them thoroughly is very important because each one is...

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Nov 24, 2020 12:42:41 PM
Make your Buyer Persona memorable for your team

As you will remember in our blog about How much do you really know about the people who buy from your business? We explained what buyer persona are and how to...

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Nov 24, 2020 12:31:50 PM
10 reasons why you need a Buyer Persona and not an Archetype

People and archetypes are in some sense very close but they are different. In marketing terminologies tend to be confused due to the fact that the jargon has not...

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Nov 24, 2020 10:09:54 AM
Create your own infographic with these simple steps

Have you ever wondered why is it that an infographic catches your attention?

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Customer Experience Insights is a blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

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Customer Experience is not a product, it is an Experience
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