I would start by saying, stop thinking about Facebook, it's a mistake to base your digital strategy on this channel and start thinking about LinkedIn, especially if...
Digital transformation is something that has been talked about in recent years, it is the adoption of new technologies in the different areas of a company to change...
All companies have a common denominator, the challenge of how to sell more, clearly the holy grail of any commercial strategy.
At this time it is undeniable that one of the industries that has suffered the most is tourism. I would like to highlight the contributions made by two of the most...
B2B Strategy
AB Inbev's secret to improving sales in both modern and traditional channels. And what is ABM?
Now is the perfect time to consider the B2B strategy for your business.
The most competitive companies place commercial management as the objective of attracting and retaining the customer, placing this at the center of their...
