An example of this is Starbucks's customers. Starbucks is a company that for years has positioned itself as a worldwide leading brand in the coffee market. Since...
Have you ever received a call from a business offering you a service or product? Did you see a sign or advertisement on your way to work? Have they offered you...
6 steps to increase online sales
Companies have begun to move their business processes from traditional to digital channels. As a particular and key channel, ...
The success of any eCommerce depends on a well-developed strategy that combines business processes, good design, usability, order structure and a methodology to...
One of the most immediate and high impact eCommerce strategies to increase online sales is to optimize the payment process. This can be achieved by understanding...
“Failing to Plan is Planning to Fail” -Chinese Proverb
The first stage of the DMAIC continuous improvement cycle is to define the problem (“Define”). In general,...
Carrying out the Digital Transformation in a Hotel is a great challenge because it implicates the adoption of new technologies in the different areas of the...
