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CX INSIGHTS

Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

How to drive and revolutionize sales with AI-generated strategies?

5 min read

How to drive and revolutionize sales with AI-generated strategies?

In the condensed economic present we live in, companies must learn new strategies that could make them relevant in today's modern industrial markets. Because recently, all industries have been affected by an unprecedented achievement in humanity's...

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Buyer Persona: The Key to Customer-Centric CRM

2 min read

Buyer Persona: The Key to Customer-Centric CRM

Currently, "understanding" customers goes far beyond demographic data. For this reason, buyer personas and other tools that allow for a better...

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Change Management in Digital Transformation

14 min read

Change management in Digital Transformation

Understanding that any Digital Transformation initiative in an organization, whatever its line of business, is the result of a "new purpose" to be...

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Systematization in sales departments: Steps and benefits

3 min read

Systematization in sales departments: Steps and benefits

Sales and marketing management is a vital area for the success of any company. In a world where competition is intense and consumers are more...

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Valuing each interaction in Sales Departments_Imagineer Customer Experience

7 min read

Valuing each interaction in Sales Departments

Did you know that, according to estimates, on average, a company has only 7 seconds to capture the attention of an online customer before they decide...

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Strategies for maximizing customer lifetime value in sales and marketing

3 min read

How to maximize customer lifetime value in sales and marketing?

What can keep a customer coming back again and again, even when there are seemingly endless options in the marketplace? How can you secure not just a...

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What is SEO and why is it important?

6 min read

What is SEO and why is it important?

Have you ever wondered how some websites appear in the top results of Google while others get lost on the subsequent pages? Did you know that 75% of...

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Why is CRM an essential tool for the future?_Imagineer Customer Experience

7 min read

Why is CRM an essential tool for the future?

Standing out among your competition is what will allow you to sustain your business over the years. In a highly competitive business environment,...

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CRM_Imagineer Customer Experience

3 min read

10 Tips before implementing a CRM Platform

Customer Relationship Management, or CRM, is a strategy and a set of technologies designed to manage and enhance customer relationships. In general,...

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