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Customer Experience Insights

Customer Experience Insights is a blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

Customer Experience  Insights
Sep 21, 2021 3:06:40 PM
Introduction to Value Proposition Canvas

What is Value Proposition Canvas?

To explain what Value Proposition Canvas (VPC) is, I think it is important to first mention what Business Model Canvas (BMC) is....

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Sep 15, 2021 2:08:55 PM
Magento 2.4.2: migration guide and version upgrade

eCommerce platforms have become a key component in the commercial architecture of every company, not only for trading (B2C) but also for manufacturing, production...

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Sep 14, 2021 3:25:21 PM
How to create a business model canvas: the ultimate guide

This blog will explain what a BMC is and a step-by-step explanation of how to define a business model with this famous canvas. To learn more about business models I...

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Sep 7, 2021 9:44:00 AM
Account based marketing: expectation vs. reality

It is common, that in the eagerness to sell, we want to market and sell to customers who are not right for the business. Don't waste your time! In this blog, I want...

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Sep 2, 2021 1:19:28 PM
ABM: The revenue predictability strategy your brand needs

Have you heard of the term "Account-Based Marketing" before, does it sound familiar or not at all? If your answer is no, what you should know is that if your...

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Sep 2, 2021 10:24:05 AM
How and why you should leverage Account-Based Marketing on LinkedIn

I would start by saying, stop thinking about Facebook, it's a mistake to base your digital strategy on this channel and start thinking about LinkedIn, especially if...

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Aug 26, 2021 2:47:30 PM
What is Account Based Marketing?

There are several types of strategies to reach an ideal prospect, but one of the most effective is Account Base Marketing, which focuses on knocking on the right...

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Customer Experience Insights is a blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

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