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Customer Experience Insights

Customer Experience Insights is a blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

Customer Experience  Insights
Nov 25, 2020 2:35:58 PM
Create an Inbound Marketing Strategy on Social Media: 4 Step Guide

Currently, social networks are the best tool for planning and creating sales strategies, since they have a lot of potential for your business. That is why, also...

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Nov 25, 2020 2:26:23 PM
What is Inbound Sales and how is it related to Inbound Marketing?

The Inbound Marketing methodology has been around since the mid-2000s, when marketing and sales began to be rethought to be less intrusive and more valuable to...

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Nov 25, 2020 2:17:04 PM
5 ways to use CRM data for social media marketing

I would like to invite you to test how the integrations between a CRM and a marketing automation platform work, for this, I must first tell you what each tool is...

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Nov 25, 2020 2:07:25 PM
5 tricks of UX design to improve your website

The website is the most important digital asset that a company has, because it is ours and we have control of what happens with it, other platforms such as social...

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Nov 24, 2020 12:49:57 PM
Build your B2B buyer persona properly

Understanding your B2B buyer persona always has to be the main element in your marketing strategy, and knowing them thoroughly is very important because each one is...

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Nov 24, 2020 12:42:41 PM
Make your Buyer Persona memorable for your team

As you will remember in our blog about How much do you really know about the people who buy from your business? We explained what buyer persona are and how to...

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Nov 24, 2020 12:31:50 PM
10 reasons why you need a Buyer Persona and not an Archetype

People and archetypes are in some sense very close but they are different. In marketing terminologies tend to be confused due to the fact that the jargon has not...

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Customer Experience Insights is a blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

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Customer Experience is not a product, it is an Experience
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