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Customer Experience Insights

Customer Experience Insights is a blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

Customer Experience  Insights
Mar 30, 2023 2:00:58 PM
Key differences between a B2B Buyer Persona and B2C Buyer Persona

A Buyer Persona is a semi-fictional representation of an ideal customer used to understand customer needs, desires, and behaviors. Used well, it helps to improve...

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Mar 8, 2023 4:19:11 PM
Benefits of having your corporate blog on HubSpot

Blogging is used to nurture your audience with valuable content, but also to attract people to your website. It is also a fundamental part of Inbound Marketing. We...

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Mar 2, 2023 2:46:56 PM
What is Service Blueprint and why use it to improve CX?

Do you want to generate an extraordinary customer experience? Do you want to design a service that satisfies consumers?

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Mar 1, 2023 5:03:33 PM
Value stream map: transforming the customer experience

As companies grow and adapt to market demand, they must create strategies that impact the efficiency of business processes and the quality of products and services,...

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Feb 27, 2023 2:12:29 PM
Six dimensions to understand customer experience

It is common to see that companies leave the customer experience in the hands of areas such as marketing and service. However, this is an integral concept that...

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Feb 23, 2023 3:01:35 PM
Customer Experience in 2023

In today's digital age, customer experience is increasingly important. Consumers have more choices and can easily share their experiences online. Companies need to...

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Feb 17, 2023 2:11:45 PM
What are soft skills and why are they important?

Indeed, when talking to clients, the technical knowledge acquired or acquired in computer programs, languages, and other areas are essential so that business offers...

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Customer Experience Insights is a blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

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Customer Experience is not a product, it is an Experience
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