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Customer Experience Insights

Customer Experience Insights is a blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

Customer Experience  Insights
May 14, 2020 3:24:58 PM
5 things you should know about marketing

Many times we invest time, effort and money in hiring marketing gurus, advertising agencies or taking hours and hours of courses on digital marketing and at the end...

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May 14, 2020 3:08:40 PM
Innovate vs Invent

Whenever I start a presentation I ask the question of what innovation means to people; I always get different answers, but in general the idea that covers all of...

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Mar 25, 2020 12:09:14 PM
DMAIC Metodology: Define Stage

“Failing to Plan is Planning to Fail” -Chinese Proverb

The first stage of the DMAIC continuous improvement cycle is to define the problem (“Define”). In general,...

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Oct 23, 2019 7:37:56 AM
10 Signs that it is time to update your business model

In simple words, a business model is the way in which a company creates, delivers, and captures market value. There are different tools to study business models but...

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Jul 29, 2019 10:42:35 AM
What is a Business Process?

Nowadays there seems to be a lot of confusion regarding business processes since the term is widely used and heard, but many are not well aware of what it is. In...

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Customer Experience Insights is a blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

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