When retailers focus on customer service, they often consider how they can improve all points of contact and service to drive more sales, because after all, the...
In most stores and businesses, it is much more expensive (up to 5 times more expensive) to get new customers than to sell to customers who already know and have...
There is no single solution for all types of businesses, ever. For this reason, today that we will talk about loyalty programs, we are going to talk about 6...
There is a saying that we are all equal in the eyes of God; but not all business models are. The 10 Types of Innovation framework is an effort by Deloitte. This...
At the current conjuncture, companies that are reluctant to integrate e-commerce as a part of their sales channels are harming themselves.
Given the situation currently facing the entire productive sector, but particularly the hotel industry worldwide, it is necessary to carry out the digital...
A few days ago I wrote a blog about the importance of Marketing and Sales, today in the midst of this difficult situation the entire private sector is facing I...
