Have you ever heard of the concept of continuous improvement? We are talking about a work philosophy focused on a constant questioning of what could be going wrong...
In today's highly competitive market, people have a wide variety of brands or entities to turn to when they need a product or service. For a company to stand out...
Imagine that at work you heard mention of a new fashionable restaurant in the mountains, suddenly all your acquaintances talk about that place, the advertising on...
The consumer goods industry, also called CPG (Consumer packaged Goods), in 2019 represented 635 billion dollars for the United States. It should be noted that this...
Business Model Canvas: What it is and how to create a business model canvas
Have you ever felt that it is difficult to communicate and set strategic objectives in...
When searching the internet for what a business model is, you have probably come across the following sentence by Alex Osterwalder: "A business model describes the...
Imagine that you are going to build your own house, the one you have dreamed of and for which you have been saving for years, you have everything in your mind, but...
