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Customer Experience Insights

Customer Experience Insights is a blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

Customer Experience  Insights
Sep 26, 2023 10:45:47 AM
Why define the marketing process for a CRM platform?

A Customer Relationship Management or CRM is an essential tool for companies that want to maintain and enhance their relationships with customers. To make the most...

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Jun 12, 2023 4:21:08 PM
Customer segmentation: the key to a personalized experience

Customer segmentation is a key strategy for offering personalized and effective customer experiences. The HubSpot platform allows you to implement effective...

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Mar 30, 2023 2:00:58 PM
Key differences between a B2B Buyer Persona and B2C Buyer Persona

A Buyer Persona is a semi-fictional representation of an ideal customer used to understand customer needs, desires, and behaviors. Used well, it helps to improve...

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Mar 29, 2023 11:27:20 AM
What is marketing automation and what are its benefits?

Automating processes is not a new topic, for years companies have been looking for ways to maximize their resources and marketing departments are no exception.

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Feb 7, 2023 12:49:25 PM
How to audit your business SEO?

Have you considered the importance of the performance of your website?

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Jan 31, 2023 2:20:25 PM
Advantages of marketing data management

First, it is important to know the definition of marketing data before knowing the advantages of marketing data management.

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Jan 12, 2023 3:33:50 PM
Content marketing: The paradigm shift in the industry
The industry is a segment, in many cases complex, with many players and also very diversified in the types of B2B businesses that are handled.
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Customer Experience Insights is a blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

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