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Achieve excellence with CXM practices and strategies
Discover how to achieve excellence in CXM practices and strategies in your company. Adopt innovative initiatives that will benefit your customer...
Strategy (3)
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Design Thinking: What is its importance in the customer experience?
We face challenges that test our creativity and ingenuity every day, so we must generate ideas to address various challenges. However, only some of...
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Evolution of the retail industry and its processes
By 2022, according to Insider Intelligence in its global e-commerce forecast, "retail sales will grow 5% year-on-year to more than $27.33 trillion."...
2 min read
Understanding the empathy map
Do you understand what the primary needs your customers seek to satisfy are? What is their objective, and what frustrates them in the process? Do you...
2 min read
Lead Scoring application guide
One of the most critical aspects for a company is the management of its customers and how to determine if they are potential customers or not in...
2 min read
What is Data Governance?
Have you ever heard of data governance? Do you know what it is and how it works? Data governance is a booming topic. Many people are now interested...
4 min read
3 workflows you can implement in your business
Have you heard about workflows and how they can be implemented to grow your business? Automations through HubSpot's workflows will allow you to...
4 min read
Business Model Canvas: a new way to understand your customers
Business Model Canvas is a strategic tool that assists teams in creating a business model or for those that wish to have a guide that analyzes or...
3 min read
Optimizing your website in Magento
Making sure your website is running in an optimized way is of utmost importance for your sales. Loading speed has a direct impact on your customers,...
