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Mario Oviedo

 Optimization of campaigns through personalized emails

3 min read

Marketo: Optimization of campaigns through personalized emails

Regardless of your marketing strategy, creating A/B tests, which consist of testing two scenarios and seeing which one gets better results with your prospects, should always be essential for the optimization of your campaigns, this to measure the...

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Advantages of Marketo

3 min read

Main Advantages of Marketo

Marketo is a software that encompasses a collection of tools that help the user to implement different strategies for their company, such as inbound,...

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Revenue Mangement

4 min read

Automate accommodation reservations with Revenue Management

We all love to vacation, getting rid of the routine of our daily tasks and visit a dream destination, however, the really important factor is how to...

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What is Account-Based Marketing?

3 min read

What is Account-Based Marketing?

There are several types of strategies to reach an ideal prospect, but one of the most effective is Account Base Marketing, which focuses on knocking...

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