6 min read
Susana Matamoros | Oct 18, 2023
In an ever-evolving business world, where customer expectations are higher than ever and competition is fierce, a fundamental question arises: how can companies not only survive, but thrive in this challenging environment? The answer lies in the...
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6 min read
In an increasingly customer-centric world, companies that fail to adapt to this reality run the risk of disappearing. This is the case, for example,...
3 min read
LinkedIn is a professional network with over 400 million users. It would help if you learned how to make your profile stand out with such an...
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A B2B sale is not an overnight process and identifying the most appropriate accounts to guide efforts is only the first step. In addition to...
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From ads on a website to billboards on the road, advertising encompasses everything that puts a service or product in the consumer's mind. It's clear...
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It is very difficult for you not to know who Panasonic is, a Japanese company established in 1918 with annual revenues of more than $62.7 billion,...
6 min read
When implementing a new software or tool for the company, we always want it to be done in the most optimal way and to make the most of everything it...
4 min read
Already for some years, the method in which people communicate and consume information has undergone dramatic changes, the amount of advertising and...
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An example of this is Starbucks's customers. Starbucks is a company that for years has positioned itself as a worldwide leading brand in the coffee...
