2 min read
Is a CRM enough?
A few days ago, a business owner gave me a call asking me if I knew any “cheap” crm software for his real estate business office. This company has 4...
CRM (9)
3 min read
Strategic use of the Buyer Persona within Hubspot CRM
Through previous blogs we have talked about the Buyer Persona and how this is the first pillar to create an effective Inbound Marketing strategy. If...
2 min read
8 Benefits of an omnichannel CRM for your business
Customer experience in companies is undergoing big changes. The use of mobile devices, e-commerce, social networks and the explosion of data, is...
2 min read
What is a CRM and what is it for?
A Customer Relationship Management (CRM) system helps companies comprehensively manage customer relationships and customer data, usually guided by 3...
2 min read
Leveraging your CRM data in a Big Data strategy
Big Data is one of the biggest challenges for companies and one of the top priorities among company managers. This powerful field is no stranger to...
3 min read
Lead generation strategies, from your website to your CRM
Consumer buying habits have changed. Now users have control over the process and have many sources of information, which makes them more analytical....
3 min read
How to qualify my opportunities from my sales CRM
The qualification of potential clients is a methodology used by commercial departments to determine the value of potential customers. This is done by...
