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CX INSIGHTS

Blog to share ideas, experiences and the vision of how to adopt better Customer Experiences in our organizations.

How to optimize the operation of a hotel.

2 min read

How to optimize the operation of a hotel.

A challenge that all companies face is how to operate in the middle of a sea of systems and platforms for the management of their organizations, of course the hotel industry does not escape this reality, it is clear that in your day to day you must...

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5 good practices in your Loyalty strategy

5 min read

5 good practices in your Loyalty strategy

Customer loyalty programs are at their core, mechanisms used to alter the behavior of specific customers. However, the behaviors that brands want...

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What is a loyalty program?

2 min read

What is a loyalty program?

In most stores and businesses, it is much more expensive (up to 5 times more expensive) to get new customers than to sell to customers who already...

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Types of Loyalty Programs

2 min read

Types of Loyalty Programs

There is no single solution for all types of businesses, ever. For this reason, today that we will talk about loyalty programs, we are going to talk...

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Hotel management in the new normal

2 min read

Hotel management in the new normal

Hospitality is perhaps one of the industries that was most affected by the pandemic, since people stopped traveling and the borders of most countries...

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Own, paid and earned advertising: choose your best tactic

2 min read

Own, paid and earned advertising: choose your best tactic

When deciding on the best channel to communicate with your potential prospects, you must consider many factors that may intervene in your message,...

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In times of recession never stop investing in advertising

3 min read

In times of recession never stop investing in advertising

No one knows exactly how or when it will arrive, but the truth is that the economic crisis could knock on the doors of a weakened economy like ours,...

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Understanding your buyer persona: the good, the bad and the CEO

3 min read

Understanding your buyer persona: the good, the bad and the CEO

Starting your construction of a buyer persona is not an easy task, we are not going to deceive you, but you must always be clear about certain...

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Inbound Marketing and UX Design for a Great Customer Experience

4 min read

Inbound marketing and UX Design fgreat customer experience

Inbound Marketing and UX design must work together to provide our clients with a great experience in our business, that is why today I bring you this...

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